Cookie policy
Last updated: October 2026
This policy explains which cookies beguerrilla.com uses, what they are for and how you can accept, reject or configure them, in accordance with Article 22.2 of Law 34/2002 on Information Society Services and Electronic Commerce (LSSI), the General Data Protection Regulation (GDPR) and the Guide on the use of cookies issued by the Spanish Data Protection Agency (AEPD).
1. What are cookies?
Cookies are small files that a website stores on your browser or device when you visit it. They allow the website, for example, to function properly, remember your preferences or measure how it is used. In this policy we also use the term "cookies" to refer to similar technologies, such as pixels or local storage.
2. Controller
The controller for first-party cookies is BEGUERRILLA S.L. (NIF B54971387), with its registered address at Avenida Seis de Diciembre, 5, Local E, 03550 Sant Joan d'Alacant (Alicante). You can contact us at info@beguerrilla.com.
3. How we manage your consent
When you first access the website, a cookie banner is displayed with three equally prominent options: Accept all, Reject all and Settings.
- Technical cookies are always set, because they are necessary for the website to function, and do not require consent.
- Analytics and advertising cookies are only activated if you accept them. Continuing to browse, scrolling down the page or closing the banner does not constitute acceptance.
- You can change your choice or withdraw your consent at any time via the "Cookie settings" link available in the footer of every page. Withdrawing consent is as easy as giving it.
- We will store your choice for a maximum of 12 months. After that period, or if we change the cookies we use, we will ask for your consent again.
4. Cookies we use
4.1. Technical (necessary) cookies
These enable the basic operation of the website and remember your cookie choice. They do not require consent.
| Cookie | Owner | Purpose | Duration |
|---|---|---|---|
bg_consent_v1 (local storage) |
Beguerrilla (first-party) | Store your cookie preferences | 12 months |
bg_lang (local storage) |
Beguerrilla (first-party) | Remember your chosen language | Until deleted |
| Hosting security and delivery cookies | Hostinger (hosting, third-party) | Serve the website securely and reliably | Session |
4.2. Analytics cookies
These allow us to measure, in aggregate form, how many users visit the website and how they use it, so that we can improve it. They are only set with your consent.
| Cookie | Owner | Purpose | Duration |
|---|---|---|---|
_ga |
Google (Google Analytics 4) | Distinguish users anonymously | 2 years |
_ga_[ID] |
Google (Google Analytics 4) | Maintain session state | 2 years |
4.3. Advertising cookies
These allow us to measure the effectiveness of our campaigns and show you ads related to your interests on other websites and social networks. They are only set with your consent.
| Cookie | Owner | Purpose | Duration |
|---|---|---|---|
_gcl_au |
Google (Google Ads) | Measure ad conversions | 3 months |
IDE, test_cookie |
Google (DoubleClick) | Show and measure personalised ads | Up to 13 months |
_fbp |
Meta (Meta Pixel) | Measure and optimise ads on Facebook and Instagram | 3 months |
fr |
Meta | Show personalised ads | 3 months |
The list may vary slightly when providers update their tools. We keep this table up to date and, in any event, the settings panel shows the current categories.
4.4. Google Consent Mode
We use Google Consent Mode. If you reject analytics or advertising cookies, Google's tools do not set cookies on your device or use identifiers to personalise ads.
5. International transfers
Google and Meta may process data obtained through cookies in the United States. Both companies are certified under the EU-U.S. Data Privacy Framework, recognised by the European Commission as ensuring an adequate level of protection. Further information is available in our Privacy Policy.
You can find out how these providers process data in their own policies:
- Google: policies.google.com/privacy
- Meta: facebook.com/privacy/policy
6. How to disable cookies in your browser
In addition to the settings panel, you can block or delete cookies through your browser settings. Please note that if you block technical cookies, some parts of the website may not work properly.
7. Updates
We may amend this policy if the cookies we use or the applicable legislation change. We recommend that you review it periodically. If the changes are significant, we will ask for your consent again.
8. Language versions
In the event of any discrepancy between the different language versions of this policy, the Spanish version shall prevail.